Podcasts are the new classroom. Marketing podcasts, in particular, are the ideal medium to learn about modern marketing techniques, tactics, and strategies.
This is partly due to the spontaneous and unrehearsed nature of a podcast. And partly due to the knowledge and insights that real-world marketers bring to them.
If you want to learn about marketing from the best, and that too from the comfort of your own home, you’re in luck.
In this article, we’ll go over the top 10 marketing podcasts for you to follow in 2021, and what makes them so awesome.
Let’s get started.
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Top Marketing Podcasts You Should Listen to in 2021
The best way to learn about digital marketing, content marketing, or social media marketing today is to start listening to marketing podcasts. The main reason for that is these podcasts usually have a well-known industry expert as a host.
These hosts don’t only share their marketing tactics and knowledge, but they also call relevant guests to help people learn more about marketing.
Podcasting is the next step in getting free marketing knowledge and marketing tips. You can learn the fundamentals by acquiring a marketing degree or online certification. But for deeper insights, your best bet is marketing podcasts.
Therefore, we checked out and collected the best marketing podcasts of 2021 that you can start with.
1. No-Code Growth Stories by John Ozuysal
John Ozuysal is the Growth Manager at UserGuiding; however, he started off as an investment banker. Due to his diverse background, he was able to discover a unique approach to the SaaS business model.
His no-code method is an approach to things that require professional and heavy programming with no actual programming involved. As an investment banker, he was a master of spreadsheets. But he found out that not everyone can remember all the codes, formulas, and more, that go into using a spreadsheet.
Keeping that in mind, he developed a podcast where he talks about ways of doing things that require developers without actually needing them.
Furthermore, in the SaaS and startup arena, budgets are limited, and growth marketing can become even harder with limited money and teams. Therefore, this podcast goes into how people with little or no technical background and resources can increase their growth marketing efforts.
You can check out the podcast and its episodes here.
2. The Digital Marketing Podcast by Target Internet
The Digital Marketing Podcast by Target Internet is one of the oldest marketing podcasts you will find, going back 11 years. It’s an advert-free weekly podcast available worldwide.
Usually, it includes interviews with:
- Global marketing experts
- Digital marketers
- Industry experts
- Influencers
- CMOs
- Online business owners
- Co-founders
It goes over the latest marketing trends, case studies, marketing campaigns, marketing tips, and other happenings of the marketing world.
Daniel Rowles – author, speaker, and the CEO of Target Internet is the host of the podcast, along with his co-host, Ciaran Rogers – digital marketing specialist and trainer.
You can check out the podcast and its episode links here.
3. The Smart Passive Income Podcast by Pat Flynn
The Smart Passive Income Podcast by Pat Flynn is based on building secondary businesses, blog earning, and intelligent lifestyle choices. Pat Flynn has been blogging and podcasting since 2008, but he started SPI in 2013.
Currently, there are almost 500 episodes, with new episodes coming out every week.
Known by many as the number one business podcast, it teaches you how to build a passive income stream. The best thing about the podcast is that the host goes into the how, rather than just talking about different ideas.
He has also called a lot of well-known people on his show, including Tim Ferriss, Amy Porterfield, and Gary Vaynerchuk, to name a few.
Pat has also launched a more personal podcast by the name of AskPat 2.0.
You can check out the podcast and its episodes here.
4. Unthinkable by Jay Acunzo
Unthinkable by Jay Acunzo is a podcast that’s dedicated to improving and utilizing creativity at work. The bulk of the podcast is about how people can use contemporary thinking to come over repetitiveness.
It currently has over 150 episodes, and each episode is one hour long. The podcast has also called multiple high-profile guests, such as Jack Conte – CEO of Patreon.
In short, you will be learning how to utilize creativity in your marketing efforts.
You can check out the podcast and its episodes here. You can also follow it on Spotify, iTunes, Overcast, and Google.
5. Marketing School by Neil Patel and Eric Siu
The Marketing School is a pure marketing podcast by Neil Patel and Eric Siu. Its primary focus is on online marketing tips for experienced marketers. But also delves into digital marketing basics occasionally.
It started back in 2016 and currently has over 1,700 episodes, with a new episode coming out every few days. If that seems like a high number, it’s important to know that each episode is 5-10 minutes long.
The best thing about the podcast is that due to the short time, it dives straight into the latest marketing trends, actionable tips, SEO updates, and more.
You can tune in to the podcast and its episodes here.
6. Above the Fold by Jeff Baker and Francis Ma
Above the Fold by Brafton is a dedicated marketing podcast hosted by Jeff Baker and Francis Ma. Jeff comes from a data background, while Francis focuses more on creative stuff.
They talk about marketing, industry news, best practices, and more insightfully and entertainingly. Together, the hosts talk about:
- Ecommerce online marketing
- Marketing strategy
- Email marketing
- Search engine marketing
- Blogging
- Copywriting
- Conversion optimization
- PPC
There are at least two new episodes per month. It’s the ideal podcast for small business owners looking to learn about expanding their businesses.
You can check out the podcast and its episodes here.
7. Actionable Marketing Podcast by Eric Piela
The Actionable Marketing Podcast is CoSchedule’s answer to the marketing podcasts world. It’s hosted by Eric Piela and features weekly interviews, advice, and strategy recommendations from industry experts.
They’ve had episodes where they’ve called marketing experts like Rand Fishkin (SparkToro and Moz), Brian Dean (Backlinko), and Joanna Wiebe (Copyhackers).
The podcast is available on SoundCloud, Spotify, Stitcher, iTunes, and Google Play.
You can check out the podcast and subscribe to it here.
8. Akimbo by Seth Godin
Akimbo by Seth Godin is a holistic podcast that focuses on the effects of culture, possibilities, and other things on marketing.
It’s a one-of-a-kind podcast that takes a unique angle to marketing podcasts, coming at it from a philosophical approach.
The podcast is divided into seasons and currently, Seth’s on season 9.
You can check out the podcast and subscribe to it here.
9. Marketing Over Coffee
Marketing Over Coffee is a weekly podcast with John J. Walls and Christopher S. Penn as hosts. The 20-minute episodes are done in a coffee shop, adding to its casual and conversational nature.
The podcast features tips and the latest trends on:
- Social media marketing
- SEO
- Small business management
- Affiliate marketing
- Success stories
- Influencer marketing
It’s the kind of podcast you can listen to while on your daily commute.
You can check out the podcast and its episodes here.
10. EDGE of The Web by Site Strategics
EDGE of the Web is an award-winning SEO and digital marketing podcast by Erin Sparks of Site Strategics.
It’s an hour-long podcast that delves into digital marketing, social media, SEO, content marketing, and advice for business owners.
Furthermore, the podcast hosts some of the industry’s top experts, including Bill Slawski – Director of SEO at Go Fish Digital, Garrett Sussman, and Mark Traphagan.
You can check out the podcast and its episodes here.
11. The Agents of Change
The Agents of Change is a marketing podcast that’s made for entrepreneurs, social media managers, digital marketers, and business owners.
It’s a weekly podcast with Rich Brooks as the host. It teaches you how to:
- Drive more qualified traffic leads
- Convert traffic into leads
- How to increase online visibility
Over the years, Rich has had a lot of high-profile guests, including online marketing experts like Amy Porterfield and Michael Stelzner from Social Media Examiner.
You can check out the podcast and its episodes here.
12. The Deeply Graphic DesignCast
The Deeply Graphic DesignCast is a marketing design podcast by a team of design professionals who bring uncommon perspectives to light.
With a diverse team of hosts, young design correspondents, and unique guests, the podcast provides inspiration, advice, and lesser-known viewpoints.
Therefore, it’s great for marketers who need graphic design tips.
You can check out the podcast and its episodes here.
13. Copyblogger FM
Copyblogger FM is a marketing podcast by Sonia Simone that was originally called The Lede. It started as a way of talking about internet marketing with smart people.
However, in 2016, it became Copyblogger FM, and it’s now completely about content marketing. That includes best practices, the latest news, emerging trends, disasters, and practical strategies.
Furthermore, the hosts are Tim Stoddart and Darrell Vesterfelt, and they release weekly episodes for it.
You can check out the podcast and register for it here.
14. The Blitz Growth Podcast
The Blitz Growth Podcast is a growth marketing podcast that dives into how brands scale their businesses. The host, Jack Paxton, breaks down videos, interviews, growth studies, and even marketing books.
With guests like Neil Patel and Eric Dahan, the podcast talks about everything from the latest growth strategies to how you can set up a side hustle.
The podcast is available on Apple Podcasts and Spotify.
Alternatively, you can check out the podcast and its episodes here.
15. Marketing Scoop Podcast by Semrush
The Marketing Scoop Podcast by Semrush is a weekly source of marketing information from case-based stories. It features stories from massive brands like IKEA, Uber, Google, and SAP to local brands.
The host, Laura Morello, interviews the people behind these companies and their marketing campaigns, discussing strategies, tools, techniques, and the latest news
Furthermore, it takes marketing podcasts to the next level, setting a unique standard, especially as a new podcast tends to pop up every few days now.
You can check out the podcast and its episodes heresemrush.com/blog/podcast.
16. The Science of Social Media by Buffer
The Science of Social Media is a social media marketing podcast by Buffer. It’s a weekly podcast that delves into the insights and best practices provided by industry-leading social media marketing experts.
Furthermore, it has more than 45 episodes that go into brand secrets, social commerce, custom audiences, engagement basics, and more.
The podcast is available on Apple Podcasts, Spotify, and Anchor.
Alternatively, you can check out the podcast and its episodes here too.
Additional Marketing Podcasts You Can Listen To
The podcasts listed above are some of the best marketing podcasts you can listen to. However, if you’re interested in a few more to increase your playlist, you can go for the following:
- The Duct Tape Marketing Podcast by John Jantsch
- Online Marketing Made Easy by Amy Porterfield
- Hustle and Flowchart Podcast – Evergreen Profits
- Social Media Marketing Podcast by Social Media Examiner
- Masters of Scale by Reid Hoffman
Therefore, it’s safe to say that if you’re looking for podcast ideas, the marketing podcasts world is already pretty populated with insightful podcasts.
Ending Note
Marketing podcasts can help you quickly learn about the latest trends, get insights, and improve your marketing knowledge. There’s a good chance that you’re busy enough to miss out on a lot that happens in the marketing world.
Therefore, marketing podcasts can help you get those updates quickly and efficiently.
Alternatively, if you’re looking to launch your own marketing podcast, you can start by using a podcast name generator. Once you have the name down, you should focus on making good podcast cover art – you can do that with Pixelied’s editor.
It comes loaded with stunning ready-made podcast cover templates that can be instantly edited without having any technical expertise and knowledge of using software like Photoshop.
Once all that is done, use whatever you learn from the marketing podcasts above and implement them in your podcast. Make a unique theme, focus on a niche, build a LinkedIn following, and talk about it all from your perspective.